While Samsung is Fighting for Holographic Display Patent, WIMI Hologram Cloud (NASDAQ:WIMI) is Using Its Patents for Cooperation

April 13 22:03 2020


According to a patent issued by the world intellectual property organization, Samsung seems to be looking for a new way to build a high-quality holographic display panel, and the solution proposed by the Korean technology giant is likely to greatly reduce the processing capacity required and output to two “viewing areas” at the same time. According to the patent document, Samsung hopes to generate holograms by using spatial light modulator, eye tracking and progressive scanning instead of parallax method and resource intensive computer-generated holograms that cause eye fatigue. According to the pupil tracking of the observer, the system will display each successive frame with high resolution within the set position range.


But it doesn’t necessarily require new hardware. In fact, the biggest advantage of Samsung’s method is that it can rely on “current commercial” display devices to achieve high-resolution output while reducing performance requirements. Because it is just creating an image for the observer’s specific viewpoint, rather than trying to recreate an image that can be viewed from any angle at the same time.

As mentioned above, Samsung’s solution seems to only choose different image rendering methods, rather than making fundamental changes in the hardware of holographic image generation. At the same time, it is far away from more novel concepts, such as the concept behind parallax image display. Instead of focusing on displaying two-dimensional images in layers to achieve a certain 3D feel, Samsung uses modulation progressive scanning projection to reconstruct 3D images. In addition, this method is different from previous attempts to generate 3D images on a larger scale. If the eye of the observer is tracked, the system will not need such intensive processing. At the same time, according to the description of the patent document, a small amount of additional processing may be used to combine the third and fourth holograms within the phase modulation. All of these should be able to bring more detailed holographic projection, with higher resolution and more depth information.

To some extent, this new patented technology seems to be based on the previous holographic technology. More directly, the invention does not attempt to build room scale holograms that every observer can see all the time from any angle, but focuses on single observer and its unique perspective. However, this may not be satisfactory because the image being displayed may not be able to be seen by multiple observers at the same time. However, the advantage of this technology is lower power. Therefore, this method for displaying holographic images or other media content can be combined with personal devices, such as smart phones.

With Chinese enterprises moving to the international market, the competition between trades is more and more global. More and more Chinese enterprises are facing new barriers and difficulties in the global market, and the threshold of patent is one of them.

The popularity of holographic technology has also made many enterprises very popular. However, some of them choose “shortcut” to copy and pirate instead of stepping up the research and development of technology, which leads to the proliferation of rough made holographic piracy on the market, which to a certain extent also disturbs the market development order of holographic technology. As a powerful owner of holography, the WIMI Hologram Cloud (NASDAQ:WIMI) has always been a firm attitude towards the piracy of holography, strongly condemning and cracking down on the bad infringement.

At present, in the face of this situation, WIMI Hologram Cloud (NASDAQ:WIMI) decides to file a lawsuit against the domestic enterprises that infringe our patent, resolutely crack down on the patentees, and use the weapons of law to protect their own interests. WIMI Hologram Cloud (NASDAQ:WIMI) is committed to using holographic technology to meet the entertainment and business needs of customers and end users.

The data from the technical achievements of the R & D of the AR holographic cloud software application field project carried out by WIMI Hologram Cloud (NASDAQ: WIMI) is also eye-catching. The applied AR holographic related patent products have covered many scale virtual reality scenes such as education, sports performance, games, film and television. Walking on the cutting edge of technology trend, its innovation is no less than that of foreign technology companies. At present, WIMI has integrated the identity of AR holography cloud mobile software developer, service provider and operator, and has become one of the leading AR holography integration platforms in China. At present, there are more than 4654 holographic content IP reserves in technical reserves, and leading enterprises in the industry are subdivided. The technology of each link is mature, the number of customers is 485, and the number of holographic AR patents is 224, including 132 patents and 92 pending patents.

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